Sure the shoes will take you places, but not with the same efficiency when it is used instead of a wheel. It is the same with communication elements. Using copy written for a brochure, or a design made for print, in a website is like using shoes instead of a wheel. While it may function, it will not deliver optimum results.
At New Media Consulting, we use each element to its optimum, to ensure that your communications deliver High Mileage, or in other words, High ROI.
Mix and match, fill in the blank, or the copy paste approach to your corporate projection may save you money when making a website or a brochure, but your image perception will end up like a dysfunctional cheetah without its speed, or an owl without its all important beak.
At New Media Consulting, we put the position and the projection as our central function before we write / design / produce your web, print or digital collateral.
It is a crowded bazaar out there. Everyone is vying for the consumer’s mind and pocket share. Creating a niche for your product / service and ensuring visibility requires edgy communication that will draw attention, provoke interest and create desire to buy – all in one fleeting moment of encounter.
New Media can help you create this edge in all your communication.